We were approached by Westminster Theological Centre and asked to create a corporate identity for them based around their existing logo and brand colours. Our main challenge was to create something that would stand out amongst Christian literature, whilst retaining the sense of heritage and faith associated with theological study.
Whilst the essence of the church is its body (people), there is something rather sacred and special about the places where the people gather. Using the buildings that each study group meets in, we used an illustrative technique alongside a contemporary layout.
We designed a prospectus for WTC with a contemporary edge. Its new landscape orientation made it easier to peruse, whilst allowing more room for images.
We also produced a series of exhibition materials to be taken to open days and events.